Altitude Digital Team

Our team is execution oriented, customer focused and fully committed to building technology and delivering solutions that help publishers and advertisers win. We've cultivated a fun and collaborative work environment where creativity is embraced and innovation is encouraged. We'd like to introduce you to some of the Altitude Rockstars.

Jeremy Ostermiller

Chief Executive Officer | Founder

Jeremy Ostermiller is the true essence of an entrepreneur. With just $500, in the midst of one of toughest economic periods since the Great Depression, Jeremy founded Altitude Digital. Since its inception peers and industry leaders have recognized the company for its growth, support and service. For two consecutive years Altitude Digital placed No.54 on the Inc. 500|5000 Top Private Companies in America list. The company was the fastest growing company in Colorado in 2012 and tops the list as the fastest growing video company in the country in 2013. Along with numerous company accolades, the Denver Business Journal named Ostermiller to the ‘Forty Under 40′ of top young leaders and business professionals for 2013. He was chosen based on three criteria: business leadership, recognition of significant accomplishments and his commitment to community involvement. Jeremy was also a nominee for the Ernst & Young Entrepreneur of the Year and Apex Entrepreneur of the Year awards.

He’s passionate about business and giving back to the community. As a sponsor and board member of Youth on Record, Jeremy proudly combines his love of music and true passion for organizations that benefit young people. The Denver-based nonprofit empowers Colorado youth with behavioral modification through music.

His affinity for helping others stems from the guidance and support he received from his family, community and growing up in Colorado.

Favorite Band: 311
Favorite Song: Everything’s Gonna Be Alright by Bob Marley. “I’m an optimist. When I hear that song it always cheers me up, and at the end of everyday I know that ‘Everything is Gonna be Alright’.”

Devin Yeager

Chief Operating Officer

As the COO of Altitude Digital, Devin Yeager is responsible for managing the company’s day-to-day operations, including online display advertising, and yield optimization. In this role, he forecasts and prices digital advertising inventory to meet publisher’s needs. Yeager provides customizable, scalable, enterprise-level advertising yield solutions to the company’s target advertisers and publishers. He has been instrumental with the company’s growth from working with five active websites to more than 20,000 publishers. Yeager ensures that business operations are efficient and effective and that the proper management of resources, distribution of goods and services to customers, and analysis of queue systems are conducted with Altitude Digital’s high standards in mind. Prior to joining the Altitude Digital team, Yeager worked in operations management for UPS responsible for customer service, productivity, quality freight handling, claims prevention, load average and safety operations.

Favorite Band: Sublime
Favorite Lyric: You may say I’m a dreamer, but I’m not the only one. Imagine by John Lennon

Joe Grover

Chief Marketing Officer

Prior to Altitude Digital, Joe Grover worked at Mercato Partners, a top performing private equity firm. He joined the firm at inception and was responsible for investor relations, financial reporting, and fundraising in addition to investment work. Preceding Mercato Partners, Joe was the founder and CEO of a creative services company where he led marketing and communication campaigns for Fortune 1000 companies nationwide. Joe was involved in Junto Partners, an entrepreneurship accelerator, where he worked on the launch of several startups. Later, Joe became the director of Junto Partners where he recruited, trained and mentored entrepreneurs. He is currently an adjunct professor of finance and management at the University of Utah. Joe completed a B.S. in Business Entrepreneurship at the University of Utah David Eccles School of Business and a Masters in Business Administration from Westminster College. Joe enjoys fly-fishing in the summer and skiing untracked powder in the winter.

Favorite Band: Picking a favorite band is like choosing a favorite child.
Favorite Lyric: There’s nothing you can do that can’t be done. Nothing you can sing that can’t be sung. Nothing you can say, but you can learn how to play the game. It’s easy. All You Need is Love by The Beatles

John Krosky

VP of Sales

As the VP of Sales at Altitude Digital John Krosky is responsible for managing the new customer and sales teams as they cultivate strong relationships with publishers and advertisers. With more than 14 years of experience in sales and business development, John’s specialties in advertising, management, mobile applications, competitor intelligence, and media planning complement his passion for building trustworthy customer relationships. In his role, John helps publishers and advertisers deliver effective campaigns with vast brand-safe inventory, state-of-the-art technology that streamlines the buying and selling process, and targeted campaign analysis. Simply put, John puts the human element back into online advertising. Prior to joining Altitude Digital, John built a robust publisher network of over 200 top sites including Gannett, the Wall Street Journal Digital Network, and CNN. He has served as the sales director for New Hope Natural Media, national sales consultant at, and regional sales director at Format Dynamics advertising. His role as the advertising sales manager for the Denver Newspaper Agency strengthened his ability to understand and manage all aspects of media advertising, driving explosive growth and exceeding budget for both print and online channels. John holds a B.A. in Journalism from the University of Northern Colorado. When not working on expanding Altitude Digital’s customer base, John enjoys being a dad, hitting the slopes and break dancing (yes, this is true fact).

Favorite Band: Bon Jovi
Favorite Song: Africa by Toto

Cordell BaanHofman

VP, Strategic Partners

Cordell is focused on bringing demand and buying services to Altitude in a big way. He is an experienced digital advertising executive with a background in video, display and RTB/programmatic. Cordell founded the AdTech Corporate Games and is a co-sponsor of the Boulder/Denver AdTech Meetup. Prior to Altitude, Cordell has held senior posts in sales, technology and business with a number of start-ups and large companies where he created significant value through innovation, product development, and management consulting. Cordell completed his undergraduate studies at Colorado Christian University and holds an MBA from the University of Denver. He enjoys regular dates with his beautiful wife, looks forward to Saturday morning silly breakfasts with his 2 girls and can’t wait to plan their next family adventure. Given Colorado’s limited access to an ocean, he’s continuously lamenting the lack of good SCUBA diving.

Favorite Band:  My wide variety of musical tastes vary from dubstep and pop to country and rap – making it impossible to choose a favorite.
Favorite Lyric: (well, at least a really good one that I like right now) Today I’m gonna love my enemies, Reach out to somebody who needs me, Make a change, make the world a better place, ‘Cause tomorrow could be one day too late.  One Day Too Late by Skillet

Ryan Gombeski

Vice President of Publisher Sales

Ryan Gombeski, in his role as Vice President of Publisher Sales, provides leadership and guidance in the day-to-day operations of the sales department, while maintaining focus on the company’s goals. He is responsible for navigating strategic partnerships, business development, lead generation, account management, and on-boarding new employees. Prior to his time at Altitude Digital, Ryan helped open the Colorado market for Living Social and also worked for Crocs.

Favorite Singer: Jeff Buckley
Favorite Band: Pearl Jam
Favorite Lyric: This is the first day of my life. Swear I was born right in the doorway. I went out in the rain suddenly everything changed. They’re spreading blankets on the beach. -First Day of My Life by Bright Eyes. “That lyric is one of my favorites because it talks about the moment when there is a positive shift or some sort of epiphany and new perspective when maybe you realize just how lucky and blessed you are.”

Victor Ortiz

VP of Ad Operations

Victor Ortiz is focused on world-class fulfillment for Altitude’s customer with a track record of helping companies build out teams to achieve audience growth, strategic value and increased revenue. Prior to Altitude Digital, Victor held senior posts in operations and product at, Denver Post and Digital First Media, ensuring operational excellence for local and national brands at top media sites. Ortiz has a Master’s Degree in Software Engineering from Andrews University. A native of Puerto Rico, Victor has lived in Colorado with his wife and two children for the past 5 years and enjoys skiing, hiking and photography.

Favorite Band:  My One Republic Pandora station has been getting a lot of play lately, but U2 is my all time favorite.
Favorite Lyric: You better start swimming or sink like a stone, cause the times they are a-changing. — Bob Dylan, The Times They Are A-Changin’

Max Gideon

VP of Mobile

Max leads Altitude Digital’s mobile division and brings over 8 years of ad network experience, dating back to being one of the first people to partake in an ad exchange. His expertise spans from understanding the nitty gritty of ad serving to the macro level of ad network operations and the overall ad ecosystem. He comes to us from Zynga where he was responsible for ad network sales and advertising relationships. His deep understanding of advertising and tenacious attitude to get things done drives Max to always be learning and striving to be the best in the space.

Favorite Band: Black Sabbath

Favorite Song: Colorado by The Flying Burrito Brothers

Lacey Stanford

VP of Digital Partnerships

Lacey is no stranger to the AdTech industry. Starting out as a mere teenager, Lacey’s previous position at AdMedia beginning as assistant to the CEO, she quickly worked her way up the corporate ladder in a few short years to become the Vice President. Lacey oversaw not only all business relationships, but she was also very involved in every aspect of business execution from technical implementation to partner relations. Lacey is spearheading all Network and SSP relationships with a strong focus on relationship building and growth. Lacey is not only a hard worker, but she applies a certain tenacity and focus on making Altitude Digital a front-runner in this industry.

Favorite Lyric: ‘Life’s a beach, and I’m just playing in the sand.’ – Lil’ Wayne

Tom Ferguson

VP of Business Development | San Francisco

Tom Ferguson is responsible for growing the Altitude Digital publisher partnerships for their online, mobile and video advertising needs. Prior to joining Altitude Digital’s team in San Francisco, Ferguson was director of business development for the mobile advertising network Mojiva. At Mojiva, he was responsible for securing partnerships with mobile web publishers and APP Developers for the Mojiva network. Previously, Ferguson spent close to five years as the publisher development director at adBrite, formally the largest independent exchange. He joins our team with more than 10 years of advertising, sales and business development experience. Ferguson will play an integral role in the growth and overall strategy for Altitude Digital.

Favorite Band: Radiohead
Favorite Song: Goin’ Against Your Mind by Built to Spill. “That song motivates me! Don’t let people tell you what you can and can’t do/think.”

Bryan Blood

National Sales Director

With more than 15 years of professional experience in interactive advertising, Bryan Blood develops, implements, and executes national sales strategies to promote Altitude Digital’s services to national and local advertising agencies. His “go-getter” personality and passion for Altitude Digital’s sophisticated technology helps advertisers get the most out of their ad serving system through training and business development initiatives. His customer-centric approach to sales helps advertisers get top online ad space and visibility for their content. Prior to Altitude Digital, Bryan represented Lion Digital Media as their Western Regional Sales Director. Bryan’s career highlights include time at KLAS-TV in Las Vegas, SpotXChange, Media News Group Interactive, Belo Interactive, and the Rocky Mountain News.

Favorite Band: The Police
Favorite Lyric: They call me the working man, I guess that’s what I am. Working Man by Rush

Mark Warren

Director of Data & Analytics

Mark Warren has been working with computers and all manners of technology for more than 25 years. After spending the better part of the past two decades at Freedom Communications and Goldman Sachs in web design, database development, software programming, web application software development, product integration and user interface development (to name a few), Mark has settled on leading the charge as the Director of Data & Analytics at Altitude Digital. Mark’s focus includes the integration and management of all data for Altitude Digital, from both internal and external systems. Mark also looks for opportunities to maximize returns for our clients through data analysis and predictive analytics.

Best Concerts I Saw Last Year: El-P & Killer Mike; Bonobo
Favorite Artist I’ve Missed Seeing Two Years Straight: Trent Reznor
Favorite Album from 2013: Run the Jewels
Elusive Album Most Looking Forward To: the next Tool offering
Favorite Metal Bands: Lamb of God & the Deftones

Kyle Gasaway


Kyle Gasaway is focused on the safeguarding of assets, establishing appropriate internal controls and providing accurate, timely, and transparent financial information to management and investors to aid in thoughtful analysis and decisions. In addition, Kyle works with an exceptional group of finance professionals to create an efficient back office by harnessing the power of technology. Think back office helping the front office! Kyle graduated from the University of Oklahoma and is a licensed CPA in the states of Colorado, Vermont and Oklahoma.  Prior to joining Altitude Digital Gasaway was an accomplished senior auditor with the international accounting firm KPMG. Based in Burlington, VT, Kyle performed audits for a wide range of clientele across New England, including medium to large public companies, ski resorts and higher education/Ivy League institutions.  Most recently, Kyle was the Controller at Ping Identity; a Denver based international software company. In his free time, Kyle enjoys many of the outdoor activities Colorado has to offer including snowboarding, hiking and bagging 14ers.

Favorite Album: Blue Album, Weezer
Favorite Lyrics: There you go, man, keep as cool as you can. Face piles of trials with smiles. It riles them to believe that you perceive the web they weave. And keep on thinking free. Moody Blues – On the Threshold of A Dream

Vicki Walker

Accountant | HR

Vicki Walker has over 25 years of experience in accounting including private industry, and public accounting. Much of her career has involved serving the accounting and tax needs of individuals, small businesses and non-profit organizations. She is a 1989 graduate of Dillard University where she earned a Bachelor of Science degree in Accounting. In addition to individual and business taxation, her expertise includes QuickBooks Pro Advisor certification. Vicki is responsible for the day-to-day accounting and HR duties at Altitude Digital. In her spare time she remains active with community support by serving as a board member of a non-profit organization that supports divorced/single mothers. Vicki also enjoys hosting budgeting classes, being of assistance to others, and spending time with family and friends.

Frankie Cervantes

PR and Marketing Director

Frankie Cervantes is a former TV journalist. Her experience in communications spans more than 17 years. As a PR professional Frankie has worked with clients in oil & gas, consumer products, technology, sports & entertainment, fashion, beauty & lifestyle and travel & hospitality industries. She has worked with influential public figures, well-known entertainers and musicians, nonprofit organizations, government entities, private and public companies across the globe. Frankie is known for her dynamic personality, networking skills and collaborative partnerships with key members of the community, media and various local and national professional organizations. She studied political communication/pre-law at University of Denver and holds a Bachelor of Science degree in Communication and Japanese (Anata wa Rokkusutāda!) from the University of Utah.

Favorite Song: Satellite by BT
Favorite Lyric: You scream at the make believe, you scream at the sky. And you finally found the courage to let it all go. -Pictures of You by The Cure